Doritos becomes first snack brand in India to bring an augmented reality Snapchat Lens to consumers


Mumbai: Doritos, the world’s number one nacho chip brand, has collaborated with Snapchat to bring India’s first snack-based face Lens to the consumers across the country. Capturing the spontaneity of millennial users, Doritos will engage with their audience through this custom Snapchat Lens. This augmented reality experience will communicate the brand’s philosophy of “For The Bold.” The [...]

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CP PLUS Unveils its New Campaign with Intelligent Security


New Delhi CP PLUS, the global leader in advanced security surveillance systems and solutions, has unveiled its new campaign to reaffirm its indubitable position in the security domain. The TVCs features Salman Khan as the CCTV ambassador of the brand. Taking ahead the tagline of ‘Upar Wala Sab Dekh Raha Hai’, the ad throws focus on [...]

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Brooke Bond Red Label takes #Unstereotype a step further during International Dwarfism Awareness Month


Mumbai: Brooke Bond Red Label has always put inclusiveness at the core of its initiatives. With the purpose of making the world a more welcoming place, Red Label follows the theme of overcoming inhibitions based on prejudices, social barriers and taboos. Brooke Bond Red Label aims to engage consumers, and society at large in meaningful [...]

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Total launches new integrated campaign for Quartz Engine Oil

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Mumbai: Total, a leading international Oil and Gas Company has recently launched an integrated campaign for their product “Quartz” a car engine oil. Total rolls out this integrated campaign through various initiatives on Digital, Radio and OOH in phases. The OOH campaign has started and it will continue till November in 15 cities, across 550 vantage [...]

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